As a graduate of the University of Georgia and a former Georgia IMG Sports Marketing employee, you know Katie Shannon bleeds red and black; and often wears it too! There is no place she’d rather be than between the hedges in Athens on Saturdays, but her love for football doesn’t stop there; Katie plays a vital role with the development and execution of all things Game Night Live and Border Bowl.
She joined WJBF in 2014 as our marketing coordinator, where she planned the majority of our community outreach events. It was then that she began to notice the positive impact our programs have on both viewers and clients. It didn’t take long for us to recognize Katie’s enthusiasm and passion for the business. After spending a great deal of time with the sales and marketing team, she couldn’t help but jump in head first and join them…. and of course we welcomed her with open arms. With a lot of ambition and a bit of creativity, Katie works hard to design innovative solutions that drive results for her clients. Whether it’s digital, TV, or events, Katie is your go to Georgia girl!